Twitter Unveils Revenue Model

Twitter Unveils Revenue Model
April 15, 2010Comments (1)Printer-friendly versionPrinter-friendly version

 From the start Twitter founders have placed emphasis on building a strong user base, before worrying about how to monetize the site. After the site’s recent exponential growth Twitter is finally unveiling a revenue model. The advertising structure, dubbed Promoted Tweets, will initially be implemented using Twitter's keyword search function.  Advertisers will have the opportunity to buy key words and link them to their ads. Eventually, Twitter plans to display promoted posts on user Twitter feeds, these will be placed based on relevance to each user’s interests. The question now is how Twitter users will react? Will they have a problem with Twitter integrating paid media into their traditional earned media structure? http://adage.com/ http://www.nytimes.com/

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Kris Carter
Posted by: Kris Carter
Posted on: April 15, 2010
demel considers:
posted: 01.26.11

No doubt that twitter will want to monetize their service somehow. But given the backlash of people when Twitter tried to promote by sending tweets that no one signed up for from sponsors, I think Twitter fans don't want their accounts to get spammed. But I like their new direction of getting celebrity sponsors to endorse products. I think people are more willing to accept this type of advertising like on TV commercials.

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Kris Carter

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Kris graduated from the University of Southern Maine with a B.S. in Computer Technology. He has over 12 years of professional website design experience focusing on GUI interface design, large website structure and organization. When he’s not creating graphic design masterpieces on his tricked out computer station he enjoys working out, watching movies and spending time with his girlfriend, Sarah, and their Boxer, Chloe.

Kris’s creative and unique designs are what have brought Onyx Group into the spotlight as one of Florida’s premier creative consulting studios. Kris enjoys working with clients that take the strategic route because they are able to utilize his creativity to the max. He has earned his Uber-Doodler title by using his creative talents to paint, stretch, enlarge, sharpen, smudge, twirl, gradient-fill, layer, pixelate and spot-gloss a client’s imagination into existence.

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  • Prepares for a full day of computer-based design work with a dawn regiment of 100 push-ups, 40 pull-ups, 200 crunches, and 300 mouse-click-and-drags.
  • Grew up in a small town in Maine. YESSAAHHH!
  • Starbucks knows his order when he walks in the door.
  • Doesn’t yet own a Porsche 911 Turbo, but he sure can draw one.