The Strategic Challenge

For its annual conference, the Florida Coalition Against Domestic Violence (FCADV) needed some fresh print materials built around two familiar themes: “Embracing Diversity” and “The Ripple Effect.”

The Creative Solution

The Onyx Group developed two brochures which worked in tandem, using similar design elements – clean fonts and visually-arresting images of color pencils, pencil shavings, and water droplets.  The result wasn’t just a set of pretty products, but a panoply of metaphorical images which conveyed a sense of hope and shared purpose.

Work Completed

• 2009 Annual Conference Brochure
• 2009 Rural Conference Brochure
• 2008 Annual Conference Brochure
• 2008 Rural Conference Brochure