The Strategic Challenge

As an issue management company affiliated with the Pennington Law Firm in Tallahassee, P3 needed to establish its own brand identity, without clashing with the well-established image of its parent company.

The Creative Solution

After extensive market research and focus group feedback, the Onyx Group developed a brand for P3 that is both energetic and prestigious.  This new identity, which is reflected in everything from the company’s new website to its corresponding print products, elicited such enthusiastic support from P3’s leaders that they hired the Onyx Group as their marketing and design partner of choice.

Visit the website at www.P3PublicRelations.com

Work Completed

• Brand
• Content Managed Website(s)
• Stationery
• Proposal Designs